22nd July 2011 - 2K Sports announced today that NBA 2K12, the next installment of the top-rated and best-selling NBA video game simulation franchise*, will offer three separate covers for PlayStation 3 (PS3) computer entertainment system and Xbox 360 video game and entertainment system from Microsoft featuring the greatest basketball legend of all time, Michael Jordan, along with two of the world’s most iconic NBA athletes: Larry Bird and Magic Johnson. This unprecedented, stylized artwork represents 2K Sports’ passion for bringing fans authentic NBA basketball across generations, while celebrating the legacy of legendary hoops athletes, past and present.
Please note that the availability of the three package covers has not been finalized for territories outside of North America. Please check https://www.2kgamesinternational.com/ for updates.
“Bringing Michael Jordan to the virtual hardwood last year was a huge success for NBA 2K11, but we didn’t want to stop there,” said Jason Argent, vice president of marketing for 2K Sports. “We’re bringing His Airness back to the NBA 2K franchise again as part of a multi-year extended partnership, along with two other legendary icons – Larry Bird and Magic Johnson – for a special cover athlete collection representing some of the NBA’s greatest heroes.”
The new stylized NBA 2K12 covers are a unique, limited-time departure from the traditional 2K Sports brand artwork, and will spotlight each legendary athlete on his famous team: the Chicago Bulls, the Boston Celtics, and the Los Angeles Lakers. A new feat in sports gaming, this three-part collection also extends the strong legacy established by NBA 2K11, which sold more than 5 million units worldwide and garnered more than 20 video game accolades, including 14 ‘Sports Game of the Year’ honors.
The cover artwork for NBA 2K12 was created by Adam Larson of Adam&Co. Adam has created dynamic artwork for galleries, magazines and various product advertising campaigns. His work has garnered accolades including the Kelly Awards, Cannes Lions, the Clio Awards, and two primetime Emmy nominations
NBA 2K12 will be available October 7, 2011, for the PlayStation 3 (PS3) and PlayStation 2 computer entertainment systems, Xbox 360 video game and entertainment system from Microsoft, Wii system, PSP (PlayStation Portable) system and Windows PC.
NBA 2K12 OFLC RATING PENDING: Visit www.oflc.org for rating information.
For more information on 2K Sports, visit www.2KSports.com.
2K Sports is a division of 2K, a publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO).
*According to 2008 - 2011 Gamerankings.com and The NPD Group estimates of U.S. retail video game sales through April 2011.